A method of selling in which a salesperson makes a telephone call or a visit to a prospective customer without a referral is called __________.

Question

Quizplus · Accepted Answer

Cold calling refers to the process of reaching out to potential customers who have had no prior contact with the salesperson or company. It is a method of prospecting where the salesperson contacts a large number of people or businesses in the hopes of finding interested buyers. The other options are not necessarily synonymous with cold calling. Team selling involves using multiple salespeople to close a deal, active canvassing refers to soliciting customer feedback, formula selling is a standardized sales approach, and telemarketing can involve either cold calling or calling customers who have previously shown interest in the company's products or services.

A Method of Selling in Which a Salesperson Makes a Telephone