-Figure 9-5 above represents the seven stages of the new-product development process. Stage 7 is the __________ stage.
A)business analysis
B)screening and evaluation
C)market testing
D)commercialization
E)development

Question

-Figure 9-5 above represents the seven stages of the new-product development process. Stage 7 is the __________ stage.
A)business analysis 
B)screening and evaluation 
C)market testing 
D)commercialization 
E)development

Quizplus · Accepted Answer

Stage 7 in the new-product development process is the commercialization stage, where the product is launched into the market.

-Figure 9-5 Above Represents the Seven Stages of the New-Product