-Figure 8-A above is a depiction of a __________ for beverages in the minds of adults.
A)hierarchy of needs
B)perceptual map
C)marketing matrix
D)growth-share matrix
E)perception matrix

Question

-Figure 8-A above is a depiction of a __________ for beverages in the minds of adults.
A)hierarchy of needs 
B)perceptual map 
C)marketing matrix 
D)growth-share matrix 
E)perception matrix

Quizplus · Accepted Answer

A perceptual map is a visual representation used to display the perceptions of customers or potential customers regarding products or brands, often used in marketing to understand consumer preferences.

-Figure 8-A Above Is a Depiction of a __________ for Beverages