Fernandez Brothers, Inc.provides accounting services to small businesses.Before and after tax season, the partners meet with each client company.It sends a monthly newsletter to update clients with tax changes.The firm's business practices revolve around putting the customer at the center when developing services and practices.Smith Brothers has adopted a ________________ approach.

Question

Quizplus · Accepted Answer

Fernandez Brothers, Inc.focuses on building long-term relationships with their clients by putting the customers at the center of their business practices. This shows a relationship orientation approach, which focuses on maintaining strong bonds with customers.