The Internet has made it easy for customers to access information, disinformation, post their opinions and read other people's opinions.From a marketer's point of view, this has caused _______.

Question

Quizplus · Accepted Answer

The Internet has allowed consumers to have more power and control over the information they receive and the products they choose to purchase. As a result, marketers have had to shift their focus to meeting the needs and wants of consumers in order to remain competitive. This has led to a shift in power from marketers to consumers.

The Internet Has Made It Easy for Customers to Access