Mark runs a driving range in New York City.He has noticed that within a 15-minute walk you can get to three competitors.Mark decides to look at his competitors' pricing and then determine the best price based on all of the information.Mark is utilizing __________________.

Question

Quizplus · Accepted Answer

Mark is using competitor-based pricing to determine the best price for his driving range. He is looking at the pricing of his competitors and using that information to set his own pricing strategy. Therefore, option D is the best choice.

Mark Runs a Driving Range in New York City