promotional mix can be used to: (1) inform prospective buyers about the benefits of the product, (2) persuade them to try it,and (3) __________.
A) explain how to use the product
B) inform customers of complementary offerings
C) remind them later about the benefits they enjoyed by using the product
D) inform customers of pricing changes
E) lure customers away from competitors' products
Correct Answer:
Verified
Q5: Promotion represents the fourth element in the
Q5: Which of the following is the newest
Q6: combination of one or more communication tools
Q7: promotional mix includes _,personal selling,sales promotion,public relations,and
Q8: promotional mix includes advertising,_,sales promotion,public relations,and direct
Q13: _ element of the marketing mix consists
Q14: Promotion represents the fourth element in the
Q14: promotional mix refers to
A) the three underlying
Q15: Which of the following is a suggestion
Q17: Promotion represents the fourth element in the
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