Which of the following is a suggestion for ensuring the success of a Twitter-based integrated campaign?
A) The message should not be serious.
B) There should be several tweets each day.
C) There should not be any links in the messages.
D) The campaign should take place in real time.
E) There should be an "engagement" letter.
Correct Answer:
Verified
Q10: promotional mix can be used to: (1)inform
Q13: _ element of the marketing mix consists
Q14: promotional mix refers to
A) the three underlying
Q14: Promotion represents the fourth element in the
Q16: concept of designing marketing communications programs that
Q17: Promotion represents the fourth element in the
Q17: promotional mix includes advertising,personal selling,sales promotion,public relations,and
Q18: promotional mix includes advertising,personal selling,sales promotion,_,and direct
Q19: _ can be used to inform prospective
Q20: promotional mix includes advertising,personal selling,_,public relations,and direct
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