form of communication management that seeks to influence the feelings,opinions,or beliefs held by customers,prospective customers,stockholders,suppliers,employees,and other publics about a company and its products or services is referred to as __________.
A) sales promotion
B) publicity
C) advertising
D) public relations
E) personal selling
Correct Answer:
Verified
Q102: Although the lack of control means that
Q105: Lenox China Co. would like to get
Q111: Press conferences and image management are tools
Q125: nonpersonal,indirectly paid presentation of an organization,product,or service
Q126: a company telephones people to ask them
Q127: Which of the following is an inherent
Q131: Travelers throughout the world have relied on
Q132: Public relations refers to
A)a seller-directed flow of
Q133: Which of the following statements describes a
Q134: local radio station broadcast a story about
Unlock this Answer For Free Now!
View this answer and more for free by performing one of the following actions
Scan the QR code to install the App and get 2 free unlocks
Unlock quizzes for free by uploading documents