When an evoked set is smaller than it 'should be', it suggests the existence of:
A) private label brands.
B) popular brands.
C) alternative brands.
D) overlooked brands.

Question

Quizplus · Accepted Answer

When an evoked set is smaller than it 'should be', it suggests that there are overlooked brands. This means consumers are not considering all the available options, possibly due to lack of awareness or information about these brands.

When an Evoked Set Is Smaller Than It 'Should Be