It is least likely that a product that is perceived as being 'genuinely new' would be a:
A) consumer-oriented innovation.
B) continuous innovation.
C) dynamically continuous innovation.
D) discontinuous innovation.

Question

Quizplus · Accepted Answer

A product that is perceived as genuinely new is unlikely to be a continuous innovation, as continuous innovations are improvements or modifications of existing products rather than entirely new products. It is more likely to be a dynamically continuous or discontinuous innovation, which involve more substantial changes to existing products or the introduction of entirely new products. However, between these two options, it is difficult to determine which is more likely without additional information.

It Is Least Likely That a Product That Is Perceived