According to the five stages of the adoption process, the first stage a consumer goes through is:
A) need recognition.
B) awareness.
C) interest.
D) trial.

Name: According to the five stages of the adoption process, the first stage a consumer goes through is: A) need recognition. B) awareness. C) interest. D) trial.
Brand: Quizplus
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Question

Quizplus · Accepted Answer

The first stage in the five stages of the adoption process is awareness, where the consumer becomes aware of the new product but lacks information about it.

According to the Five Stages of the Adoption Process, the First