To reduce the time you spend watching TV, you vividly imagine yourself failing an important exam because you watched TV rather than studying.This technique is called

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The technique described in the question is called covert sensitization. It involves imagining negative consequences to discourage a certain behavior. In this case, imagining the failure of an important exam is used to discourage excessive TV watching. Stimulus substitution is the act of replacing one behavior with a more appropriate or desirable one. Thought control involves regulating one's thoughts to redirect them to more positive or constructive patterns. Thought stopping is a technique for interrupting and replacing negative or unwanted thoughts.

To Reduce the Time You Spend Watching TV, You Vividly