When the core product is relatively or highly similar between competitors,marketers highlight what type of features to achieve differentiation?
A) Augmented
B) Core
C) Innate
D) Fancy

Question

Quizplus · Accepted Answer

When the core product is similar between competitors, marketers tend to focus on the augmented features or additional services or benefits that come with their product, which can help differentiate it from competitors.

When the Core Product Is Relatively or Highly Similar Between