Which of the following is true about public relations?

Question

Quizplus · Accepted Answer

Companies may require reactive public relations if any unanticipated developments occur in the marketplace, such as negative publicity or a crisis situation.

Answer: B 
 Employee publications may be produced and edited by the company's internal communication team or by external public relations firms.

The other options are incorrect: Public relations is not handled only by the human resources department (A); the extent and use of public relations activity will vary depending on the company and required activity (D).

Which of the Following Is True About Public Relations