Corporate citizenship practices are new in the international marketing environment.
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Q1: American consumers expect businesses to treat and
Q2: In socialist societies,it is typically the individual
Q3: Government intervention in international marketing activities has
Q5: A company can obtain greater public trust
Q6: International marketers often wrongly interpret the cultural
Q7: Marketing must base itself on fact rather
Q8: Rapid technological and scientific advances in international
Q9: When host-country regulations have been less demanding
Q10: The trust in business is currently much
Q11: Governments are playing a new and growing
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