In an SMM plan,_____ refers to a paragraph or two that explains the who,what,when,where,how,and why of the plan,and gives compelling reasons why the plan should be adopted.

Question

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The executive summary is typically a paragraph or two at the beginning of an SMM plan that provides an overview of the plan, including the who, what, when, where, how, and why of the plan, and gives compelling reasons why the plan should be adopted. This section is usually written last, after the rest of the plan has been created, and is meant to be a quick introduction to the main points of the plan.

In an SMM Plan,_____ Refers to a Paragraph or Two