Carlos is at the grocery store to pick-up a few items for dinner.While he's in the store,he remembers that he's just run out of laundry detergent.He walks to the aisle where the laundry detergent is and picks up the brand he always buys - Tide liquid.What type of purchasing decision did Carolos make when selecting the Tide detergent?
A)routinized response behavior
B)limited problem solving
C)extended problem solving
D)family purchase behavior

Question

Carlos is at the grocery store to pick-up a few items for dinner.While he's in the store,he remembers that he's just run out of laundry detergent.He walks to the aisle where the laundry detergent is and picks up the brand he always buys - Tide liquid.What type of purchasing decision did Carolos make when selecting the Tide detergent?
A)​routinized response behavior
B)​limited problem solving
C)​extended problem solving
D)​family purchase behavior

Quizplus · Accepted Answer

Carlos's decision to pick up the Tide detergent is based on habitual buying behavior that involves little to no decision-making effort. He has a pre-existing preference for the Tide brand and has most likely purchased it before, making it a routine purchase. Therefore, his decision-making process falls under the category of routinized response behavior.

Carlos Is at the Grocery Store to Pick-Up a Few