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​Many Buyers of Your Luxury Line of Fine Jewelry Are

Question 186

Multiple Choice

​Many buyers of your luxury line of fine jewelry are middle class.You're not surprised,since middle-class consumers often buy items they associate with the upper classes.Which of the following promotional messages would be likely to appeal to these aspirational customers?


A) ​Feel like a billionaire.
B) ​Be practical.
C) ​Spend less on your look.
D) ​Live a luxury lifestyle.

Correct Answer:

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