_____ is a promotional effort that involves assigning a dedicated sales teams to a firm's major customers to provide sales and service.
A)National account selling
B)Quick-response merchandising
C)Vendor-managed selling
D)Collaborative planning

Question

Quizplus · Accepted Answer

National account selling involves creating a dedicated sales team for a company's major customers. This team provides personalized sales and service, building relationships and increasing customer loyalty.

_____ Is a Promotional Effort That Involves Assigning a Dedicated