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Although Research Shows That Most Consumers Dislike the Practice of Telemarketing

Question 170

Multiple Choice

Although research shows that most consumers dislike the practice of telemarketing and more than 220 million have signed up for the national Do Not Call Registry,organizations still use telemarketing because:


A) it provides employment to a large number of people.
B) it guarantees a sales order with every call.
C) it is cost effective; the average call costs are low.
D) it does not require experienced and trained sales personnel.

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