Customer comment cards
A) usually provide a comprehensive assessment of customer service.
B) tend to be lengthy so as to gather extensive information from customers.
C) may give a distorted view of overall customer satisfaction.
D) usually are handed out by the manager to ensure customer completion.

Question

Quizplus · Accepted Answer

Customer comment cards may only be filled out by customers who feel strongly enough, positive or negative, about their experience to take the time to do so. Therefore, the feedback on these comment cards may not represent the overall satisfaction of all customers who have been served.

Customer Comment Cards