A firm's resources and capabilities become less significant when a firm chooses to enter into a strategic alliance.

Question

Quizplus · Accepted Answer

A firm's resources and capabilities remain significant when it enters into a strategic alliance because these resources and capabilities play a crucial role in determining the success of the alliance. The strengths of each partner are brought together in the alliance to create a collaborative advantage, and a firm's resources and capabilities can contribute to that advantage.

A Firm's Resources and Capabilities Become Less Significant When a Firm