The concept of value-added sponsorships is thriving in sports marketing. If SportChek was looking to take advantage of value-added sponsorships, the key would be
A) a lucrative player endorsement.
B) selecting the right building obtain the rights to.
C) selecting the right target market.
D) setting the appropriate objectives.
E) the marketing communications plan.
Correct Answer:
Verified
Q51: Motorola sponsors the Toronto International Film Festival
Q52: Sports sponsorship in Canada is dominated by
Q53: What separates cultural events from sports and
Q54: During a recent Winter Olympics, Scotiabank ran
Q55: Among the various categories of sponsorships, the
Q57: CIBC's sponsorship of the Canadian Breast Cancer
Q58: A strategy used by non-sponsors of an
Q59: The primary benefit that companies such as
Q60: Tim Hortons sponsors children's soccer leagues across
Q61: If a company was looking at establishing
Unlock this Answer For Free Now!
View this answer and more for free by performing one of the following actions
Scan the QR code to install the App and get 2 free unlocks
Unlock quizzes for free by uploading documents