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Most Companies Are Started by Individuals Who Live by Their

Question 64

Multiple Choice

Most companies are started by individuals who live by their wits.They visualize an opportunity,construct flexible strategies on the backs of envelopes,and knock on every door to gain attention.What stage in marketing strategy are these individuals in?


A) Exponential marketing
B) Formulated marketing
C) Entrepreneurial marketing
D) Intrepreneurial marketing
E) Innovative marketing

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