Which element in the retail promotion mix most often has the greatest focus on the short-run?

Question

Quizplus · Accepted Answer

Sales promotion elements, such as coupons or limited-time offers, typically have a shorter duration and are designed to generate immediate sales. In contrast, elements like advertising or public relations may have a longer-term focus on building brand image and awareness. Personal selling can be used for both short- and long-term goals, but may be more resource-intensive and not as easily scalable for reaching a large number of customers.

Which Element in the Retail Promotion Mix Most Often Has