If a hospital that measured the service quality of its physician care in terms of the total number of people who were attended to-even if patients appeared to want more individualized care-what would the hospital be exhibiting a gap between?
A) the service quality specifications and the service that is actually provided
B) what customers want and what management thinks customers want
C) the service customers receive and the service they want
D) what the company provides and what the customer is told it provides
Correct Answer:
Verified
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