A focus on maximizing the surplus of income over costs is which type of pricing objective for service firms?

Name: A focus on maximizing the surplus of income over costs is which type of pricing objective for service firms?
Brand: Quizplus
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Question

Quizplus · Accepted Answer

Maximizing the surplus of income over costs is a revenue-oriented pricing objective for service firms. This means that the main goal is to generate as much revenue as possible through pricing strategies that increase income and decrease costs.

A Focus on Maximizing the Surplus of Income Over Costs