Argosy Arts Institute is a small private technological college with declining enrollment.It has put together a committee to put into action marketing plans that were developed by a consulting company.The goal of the committee is to increase enrolments at the college and attract donations.What is the committee involved in?

Question

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The committee is involved in implementation of the marketing plans developed by the consulting company to increase enrolments and attract donations.

Argosy Arts Institute Is a Small Private Technological College with Declining