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Scott Bartello,a Salesperson for Xerox,develops a List of Potential Customers

Question 28

Multiple Choice

Scott Bartello,a salesperson for Xerox,develops a list of potential customers and evaluates them on the basis of their ability,willingness,and authority to purchase copy machines.This process is called


A) customer search.
B) preapproach.
C) approaching the customer.
D) audience selection.
E) prospecting.

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