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Bob Turner Makes an Appointment to Visit with a New

Question 66

Multiple Choice

Bob Turner makes an appointment to visit with a new dermatologist in town to determine whether he should have several moles on his neck removed.When he arrives at the dermatologist's office,Bob notices a foul odor in the air,worn floor coverings,cluttered rooms that have paint peeling from the walls,and poor lighting.While Bob viewed the dermatologist as competent,Bob decided not to have the moles removed even though the dermatologist recommended removal.Which situational influences are most likely to have affected Bob's decision?


A) Social surroundings
B) Customer's momentary mood and condition
C) Time pressures
D) Purchase reasons
E) Physical surroundings

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