You are in the market for a new car and believe there are more car ads than usual on TV.Perhaps the need you have is driving which of the following phenomena?
A) perception.
B) selective exposure.
C) selective distortion.
D) cognitive dissonance.
E) selective retention.

Question

Quizplus · Accepted Answer

Selective exposure refers to the tendency of individuals to seek out information that aligns with their current beliefs or preferences, and avoid information that contradicts them. In this scenario, the individual is actively seeking out car advertisements on TV because they are in the market for a new car, making selective exposure the most likely phenomenon at play.

You Are in the Market for a New Car and Believe