Which of the following would represent a brand competitor for Ford's Escape Hybrid sport utility vehicle?
A) Honda Pilot
B) Toyota's Highlander Hybrid
C) Honda Civic Hybrid
D) Taxi ride
E) Chevrolet Tahoe rented from Avis

Question

Quizplus · Accepted Answer

Toyota's Highlander Hybrid represents a direct competitor to Ford's Escape Hybrid as they are both hybrid sport utility vehicles in the same price range and market segment. Honda Pilot is also a sport utility vehicle, but it does not have a hybrid option, and Honda Civic Hybrid is a smaller car in a different market segment. Taxi ride and Chevrolet Tahoe rented from Avis are not competitors as they are not in the same market segment and are not hybrid vehicles.

Which of the Following Would Represent a Brand Competitor for Ford's