The most successful customer visit programs

Question

Quizplus · Accepted Answer

The most successful customer visit programs take every opportunity to ask questions. This helps to gather valuable information about the customer's needs, preferences, and experiences, which can then be used to improve products or services. Freeform visits may lead to disorganized and inefficient conversations, while focusing on a specific customer type or conducting disguised sales calls may not provide a broad enough perspective. Market researchers may be involved in designing and analyzing customer visit programs, but they are not the sole conductors of these programs.

The Most Successful Customer Visit Programs