Which of the following groups of receivers would tend to rely less on credibility as a peripheral cue and more on the content or substance of a message?

Question

Quizplus · Accepted Answer

Students at a college where a tuition hike is being considered would be directly impacted by the decision and therefore would likely prioritize the substance of the message over the credibility of the source. The other groups may place more emphasis on the credibility of the source due to their distance from the decision-making process.

Which of the Following Groups of Receivers Would Tend to Rely