GE's Planning Grid approach to evaluating proposed and existing plans and businesses:
A) considers how profitable opportunities are likely to be.
B) reflects the corporation's objectives.
C) helps managers see why some ideas are supported and others are not.
D) can use quantitative data but it is basically a qualitative approach.
E) All of these alternatives about GE's Planning Grid are true.

Question

Quizplus · Accepted Answer

All of the alternatives about GE's Planning Grid are true. The Planning Grid approach considers profitability, reflects objectives, helps managers understand decision-making, and can use both quantitative and qualitative data.

GE's Planning Grid Approach to Evaluating Proposed and Existing Plans