Which of the following is NOT included in a marketing plan?
A) The control procedures to be used
B) The costs involved
C) The results expected
D) What marketing mix is to be offered.
E) All of these should be included in a marketing plan.
Correct Answer:
Verified
Q206: Which of the following statements by a
Q207: A "marketing plan":
A) is just another terms
Q208: Which of the following is part of
Q209: A "marketing plan" should include:
A) some control
Q210: The appropriate marketing mix is determined in
Q212: Which of the following statements about operational
Q213: Managers should make operational decisions
A) within the
Q214: The main difference between a "marketing strategy"
Q215: _ refers to putting marketing plans into
Q216: Which of the following statements is a
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