In a pure subsistence economy-when each family unit produces everything it consumes-no marketing is involved.
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Q23: Macro-marketing is a set of activities that
Q24: Marketing activities should be of no interest
Q25: Marketing should begin with the production process.
Q26: Marketing activities should begin with potential customer
Q27: Marketing only applies to for-profit organizations.
Q29: Marketing only applies to profit organizations.
Q30: Macro-marketing emphasizes how the whole system works,
Q31: Production, not marketing, should determine what products
Q32: Marketing does not occur unless there are
Q33: Macro-marketing is concerned with examining the relationship
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