An effective macro-marketing system matches heterogeneous supply with heterogeneous demand.
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Q33: Macro-marketing is concerned with examining the relationship
Q34: Marketing does not occur unless two or
Q35: From a micro view, marketing activities are
Q36: Micro-marketing is a social process that directs
Q37: Marketing is concerned with individual transactions rather
Q39: Macro-marketing emphasizes the activities of individual organizations.
Q40: Marketing doesn't occur unless two or more
Q41: The universal functions of marketing are performed
Q42: An effective macro-marketing system overcomes discrepancies of
Q43: The advantages of working with intermediaries increase
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