In the past,marketing researchers were not extensively involved in:
A)engaging in the technical aspects of the research.
B)designing their research studies.
C)making strategic recommendations based on research.
D)collecting data.

Question

Quizplus · Accepted Answer

Historically, marketing researchers focused more on the technical aspects of research, such as designing studies and collecting data, rather than making strategic recommendations based on their findings. The role of making strategic decisions was typically reserved for other members of the organization.

In the Past,marketing Researchers Were Not Extensively Involved In