Comparing the business practices of the 1950s to those of today indicate that today's marketing managers:
A) have a more ambitious goal of not just satisfying customers,but of exceeding their expectations.
B) are much more focused on production and mass marketing.
C) put less emphasis on earning a profit,since doing so makes it harder to satisfy the needs of the firm's stakeholders.
D) operate essentially the same as their predecessors.
Correct Answer:
Verified
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