As the Campaign Manager for a Candidate for the U

As the campaign manager for a candidate for the U.S. Senate, Pete works to learn as much as possible about potential voters. With this information, he hopes to focus the campaign on the issues most important to voters. This represents:

A) the use of marketing by a nonprofit organization.
B) a nonprofit application of the production era strategy.
C) the use of public service advertising to sell a political candidate.
D) an extension of the profit orientation to a nonprofit organization.