The internet has changed the information-search behaviour of some consumers.

Question

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The internet has revolutionized the way people search for information. With the advent of the internet, consumers have access to a vast amount of information through their computers, laptops, tablets, and smartphones. This has altered their information-search behavior and has led them to rely on online sources to find answers to their queries. As a result, businesses must understand this shift in consumer behavior and adapt their marketing strategies to integrate digital marketing channels to reach their target audience.

The Internet Has Changed the Information-Search Behaviour of Some Consumers