The marketing plan should include certain key objectives,such as:
A)determining product costs through market research.
B)pinpointing the specific target markets a small business will serve.
C)determining what costing strategies to use.
D)discovering what the company's ETDB index is.

Question

Quizplus · Accepted Answer

Pinpointing the specific target markets is an essential objective of a marketing plan as it helps the small business to focus its marketing efforts and resources on the identified target audience. Other objectives such as determining product costs, costing strategies, and ETDB index, though important, are not the main objectives of a marketing plan.

The Marketing Plan Should Include Certain Key Objectives,such As