There are no functional departments in a firm that has adopted the marketing concept.

Name: There are no functional departments in a firm that has adopted the marketing concept.
Brand: Quizplus
Rating: 4.8 (52 reviews)

Question

Quizplus · Accepted Answer

While the marketing concept implies a customer-centric approach, it does not imply the elimination of functional departments such as finance, human resources or operations. These departments play a crucial role in supporting the marketing function and ensuring the smooth functioning of the organization as a whole.

There Are No Functional Departments in a Firm That Has