Frontstage service personnel make a big difference in how customers perceive and respond to a service organization.

Question

Quizplus · Accepted Answer

Frontstage service personnel are the ones who directly interact with the customers and represent the service organization. Their behavior, attitudes, and communication skills can greatly affect how customers perceive the organization and their willingness to return or recommend it to others.

Frontstage Service Personnel Make a Big Difference in How Customers