Direct involvement as a channel strategy requires incentives to be paid to independent channel agents.
Correct Answer:
Verified
Q4: A disadvantage to manufacturers for using a
Q5: Middlemen often practice cherry picking which is
Q6: The degree of standardization of a product
Q7: Direct selling that bypasses wholesale intermediaries is
Q8: The need for multiple channel intermediaries increases
Q10: There is a need to delegate a
Q11: Soft drinks are an example of a
Q12: It is expensive and often impossible to
Q13: Two of the most important clauses in
Q14: Distribution channels in markets around the world
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