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Modern Management
Quiz 9: Strategic Planning: Strategies, Tactics, and Competitive Dynamics
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Question 41
Multiple Choice
An SBU with a large market share of a low-growth market is a ________.
Question 42
Multiple Choice
Which level of the organization's environment exists inside the organization and normally has immediate and specific implications for managing the organization?
Question 43
Multiple Choice
Which of the following is true about a star SBU?
Question 44
Multiple Choice
An SBU of FlexiTech Inc.manufactures CD drives.Although it has a large share in the market and the product makes significant profits for the company,market growth potential is limited.Under which quadrant of the BCG Growth-Share Matrix does the CD manufacturing unit fall?
Question 45
Multiple Choice
An SBU with a small market share of a high-growth market is a ________.
Question 46
Multiple Choice
GenEx Group manufactures a variety of products for different markets.One of its SBUs,GenEx Textiles,is one of its leading revenue generators.GenEx Textiles is the leading player in the market for textiles.However,the parent company has realized that growth prospects in the textile industry is limited.The company has already exploited the market to the fullest and sustained growth in the future is unlikely.In fact,a substantial amount of the revenue generated from this textile business is used to fund other SBUs of the parent company.GenEx Textiles is an example of a ________ for the GenEx Group.
Question 47
Multiple Choice
Which of the following statements accurately reflects the relationship between the mission and the objectives?
Question 48
Multiple Choice
Which of the following strategy formulation tools outlines the primary forces that determine competitiveness within an industry and illustrates how those forces are related?
Question 49
Multiple Choice
Which of the following is true about the GE Multifactor Portfolio Matrix?
Question 50
Multiple Choice
Which of the following strategy formulation tools was specifically developed to expand on the BCG Growth-Share Matrix?
Question 51
Multiple Choice
An SBU with a relatively small market share of a low-growth market is a ________.
Question 52
Multiple Choice
Kreme Industries has an SBU Kreme Makeups,Inc.,that offers a wide variety of makeup products and accessories for women.Although market growth rate is high,the SBU's current market share is low and it needs substantial investment.The parent company is trying to decide if Kreme Makeups has long-term sustainability before investing any more cash in it.In the context of the BCG matrix,this SBU of Kreme Industries would be classified as a ________.
Question 53
Multiple Choice
The answer to which of the following critical questions indicates whether the organization is progressing satisfactorily or not?
Question 54
Multiple Choice
With the GE Multifactor Portfolio Matrix,the businesses falling in the cells that form a diagonal from lower left to upper right are ________.
Question 55
Multiple Choice
The Razzmatazz Group of companies plans to launch a new flavor of crackers that is distinct and unusual.Which of the following strategies is the company following to become more competitive?