In order to generate goodwill, messages should be concise and include only the barest essentials.
Correct Answer:
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Q10: A message telling a reader how to
Q11: The we-viewpoint is more effective in building
Q12: The more you write about a topic,
Q13: Negative words should be used to convey
Q14: People generally prefer positive to negative feelings,
Q16: Building goodwill through messages is gratifying to
Q17: Words that create positive meanings in the
Q18: The use of strong words such as
Q19: A major contributor to goodwill in business
Q20: Longer sentences give more emphasis to their
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