CRM takes commitment and continuous attention if it is to work well.

Question

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CRM (Customer Relationship Management) is a long-term strategy for building and maintaining relationships with customers. It requires ongoing commitment and attention to ensure that customer needs are being met, communication is effective, and the overall relationship is healthy. Without consistent effort, a CRM system will not be effective and may even do more harm than good.

CRM Takes Commitment and Continuous Attention If It Is to Work